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Why Wix Falls Short for Small Business Websites: An Expert Web Designer's Opinion

Why Wix Falls Short for Small Business Websites: An Expert Web Designer's Opinion

Ram Dettmer

Ram Dettmer

As the owner of Hungry Ram Web Design, I've worked with many website builders over the years, including Wix.

While Wix may be a popular option for some users, it may not be the best choice for every business.

I'll share my experience with Wix and explain why it may not be the best fit for all clients.

I'll also introduce you to the Jamstack approach and explain how it can be a better option for your website, which is a more advanced method of building a customized website for your business.

Limited Customization Options

One of the main reasons why Wix may not be the best option for your website is the limited customization options.

While Wix does offer a variety of templates to choose from, the templates can be restrictive and limit your ability to create a unique website that stands out from the competition.

For clients who want a fully customized website, Wix may not be the best choice.

With Jamstack, it allows for complete customization of a website, from design to functionality.

Our team builds the website from the ground up and can expand your website past what Wix and other website builders offer.

Utilizing custom code websites like Jamstack offers a completely different but powerful website than your competitors that are relying on website builders.

Using the latest front-end technologies, Hungry Ram Web Design can create a website that is truly unique to your brand and business.

Slow Website Speed

Another issue with Wix is the slow website speed. Website speed is crucial for user experience and search engine optimization.

However, Wix's platform is known for being slow, which can lead to a high bounce rate and decreased conversions.

As a result, Hungry Ram Web Design recommends a Jamstack-based approach for clients who want a fast, responsive website that provides a smooth browsing experience for their customers.

Jamstack websites are hosted on a CDN, which allows for a much faster website speed.

What's a CDN?

A Content Delivery Network, or CDN for short, is a network of computers located all around the world.

These computers work together to help websites load faster for people who are visiting them from different parts of the world.

When you visit a website, your computer needs to download a lot of files like images, videos, and other content in order to display the site correctly.

Sometimes these files can take a long time to download, especially if you're far away from the website's main server.

That's where a CDN comes in..

A CDN helps to speed up the process by storing copies of these files on the computers in its network.

That way, when you visit a website that's using a CDN, your computer can download the files from a computer that's closer to you, rather than having to download them all the way from the website's main server.

This helps the website load much faster, even if you're located far away from the server.

Overall, a CDN is a helpful tool that can make websites load faster and more smoothly for people all around the world.

Limited SEO Optimization

Search engine optimization is essential for getting your website to rank high in search engine results pages.

Wix's platform is not always SEO-friendly, which can make it difficult to rank high in search engine results.

Search engine optimization is essential for getting your website to rank high in search engine results pages. However, Wix's platform can be limiting in terms of SEO optimization.

Wix's platform can be suboptimal for on-page optimization, such as optimizing header tags and image alt tags.

Also, some Wix websites may have issues with URL structure and canonical tags, which can negatively impact SEO performance. And that is something you can't really control in Wix.

Lack of Scalability

Wix's lack of scalability can be a significant concern for some business owners that has a lot more traffic to their site.

As a web design company, we want our clients' websites to be able to grow and scale as their businesses grow.

If a client wants to add new features or functionalities to their website, they may need to upgrade their plan, which can be costly.

Additionally, Wix's platform doesn't allow for easy integration with other tools and platforms, which can be a barrier to scaling a website.


While Wix may be a great option for some users, it may not be the best fit for every website.

At Hungry Ram Web Design, we want to provide our clients with the best possible website that meets their unique needs and goals.

For clients who want more customization options, faster website speed, better SEO optimization, and scalability, we recommend a Jamstack-based approach.

Jamstack provides a fast, secure, and scalable way to build websites that can help businesses grow online.

Reach out to our team at Hungry Ram Web Design today to learn more about how we can help you build a custom website that meets your needs and exceeds your expectations.

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